Post by account_disabled on Nov 25, 2023 12:31:35 GMT 8
The Smart Attribution tool takes into account all paid interactions in various models and based on the entire cost of the conversion path finally calculates how much it is able to pay to publishers in the CPS model. It works to ensure that the cost of obtaining sales is at the appropriate level. MM Exactly you raised a very important issue because I often talked to people responsible for ecommerce and I know their doubts. They often have a problem with the fact that in affiliation they pay for the same transaction several times. They have to spend money on content on SEO on some paid media on programmatic. On the other hand when using several affiliate networks they are often unaware that they are paying twice for the same conversion.
However the more conscious marketers knowing that they have to pay others simply reduce the affiliate commission. I'm a bit surprised because what you're talking about is a marketer's unfulfilled dream where affiliate partners receive a dynamic commission. Do I understand Email Marketing List it correctly? AG Yes that's exactly what it looks like. The dynamic commission depends on what other channels are billed in the other models per click per impression there may also be fixed fees for some publishers.
Everything is taken into account and only on the basis of the total amount do we calculate the commission for affiliate publishers. And now you could probably say OK but these affiliate publishers will not be happy at all because they will ultimately receive less money. Smart Attribution Get to know Smart Attribution click and download PDF MM Not necessarily. Those who only use lastclick will certainly receive less money because as I understand it Smart Attribution aims to evenly distribute these commissions so that everyone benefits right? AG That's right. But the final concept is aimed at saving a certain part of the budget for the marketer.
However the more conscious marketers knowing that they have to pay others simply reduce the affiliate commission. I'm a bit surprised because what you're talking about is a marketer's unfulfilled dream where affiliate partners receive a dynamic commission. Do I understand Email Marketing List it correctly? AG Yes that's exactly what it looks like. The dynamic commission depends on what other channels are billed in the other models per click per impression there may also be fixed fees for some publishers.
Everything is taken into account and only on the basis of the total amount do we calculate the commission for affiliate publishers. And now you could probably say OK but these affiliate publishers will not be happy at all because they will ultimately receive less money. Smart Attribution Get to know Smart Attribution click and download PDF MM Not necessarily. Those who only use lastclick will certainly receive less money because as I understand it Smart Attribution aims to evenly distribute these commissions so that everyone benefits right? AG That's right. But the final concept is aimed at saving a certain part of the budget for the marketer.